It’s a great time of year when the industry comes together for the annual NADA conference. But there’s a lot of information to absorb if you’re trying to make the most of your NADA experience. As we as a team have prepared, we wanted to share some of the resources that might just make your trip to Vegas less stressful and more streamlined!
At the one and only, Las Vegas Convention Center, things kick off on Thursday, March 10th. If you’re interested in a day of workshops and networking, this is a day 1 you don’t want to miss.
The full agenda can be found here. March 11-13 is when the NADA expo hall opens its doors! Friday and Saturday from 8:30am-5pm, see all that different vendors in the industry has to offer. If you’re in market for a digital marketing provider that puts full attention on digital innovations and customer satisfaction, come see us at booth #5007W.
But, back to the logistics. The expo is obviously quite large – the floorplan can be found here.
Launching this year is the NADA App. As NADA says, this app is designed for, “Providing a link to every aspect of the NADA Show, our NADA Show mobile app puts the Auto Industry Event of the Year in the palm of your hand.” Here’s the link to go download. Another great resource for keeping track of special workshops or promotions is following the NADA Expo on Twitter.
Not totally sure how to get to the show from your hotel on the strip? This shuttle and bus schedule will help.
Who’s Going To Be There?
If you’re eager for a lineup of high-profile speakers, NADA will feature a number of keynote speakers, including two-time Emmy winner, Super Bowl champion, and Peabody award-winning journalist Michael Strahan. Some of their other speakers will include:
- FOX News anchor Dana Perino
- U.S. Army Staff Sergeant (Retired) Travis Mills
- 2021 NADA chairman Paul Walser
- 2022 NADA chairman Michael Alford
- Television personality, actor and game show host Mark L. Wahlberg
A full list of exhibiting vendors can be found here. It’s sure to be yet another NADA that lends time to forging new relationships, connections, and business opportunities.
What Are Your Goals For 2022?
Before heading out to NADA, it’s important to think about what your goals are coming out of the show. Perhaps your goal is to decrease your marketing budget to decrease your cost per car sold? Or maybe it’s to find an SEM provider that got just as robust a strategy for display as they do search ads. Certainly, you want to be prepared for the continued sunsetting of cookies and how it will affect your targeting.
If any of these goals sound aligned, making a change in your SEO, SEM, or Social Media advertising might be necessary. Reunion Marketing is ready to have a conversation at booth #5007W. You can schedule your time at our booth or swing by and we’ll be ready to answer any and all questions!